Yulia’s project, TIME, began evolving in 2020 as she started combining her passions for film photography and clothing design.
In 2023, we connected at a photography exhibition where she generously invited me to collaborate on TIME. She envisioned incorporating elements of my movement photography while also weaving in my own interpretations of time as a concept.
Yulia draws inspiration from medieval aesthetics and gothic visuals, crafting beautiful garments and wearable art pieces adorned with cyanotype prints from her film photography. Each piece serves as a visual abstraction of time.
Our first shoot in the spring of 2024: Yulia modelled her own TIME pieces.
During the shoot two distinct characters emerged. Yulia named them 'Joy' and Warrior':
Since Yulia Yoldina invited me on board as a collaborative partner on her Project: TIME, I too have spent time with time—exploring it through ideas and meditations. Rather than seeing it as my usual rigid adversary, measured in minutes, hours, and seconds, I’ve let it exist as a playful background hum. For as long as I can remember, I’ve felt the urge to slow everything down, to align with my own perception of time—one that is more circular, often standing still, expanding in some moments and contracting in others.
Yulia as a subject becomes a time-defying energy, moving joyfully and full of light. She steps fully into herself when wearing her art pieces, aligning with their magical, primal energies—rooted in nature and reaching back through medieval times into the present moment.
The black-and-white images evoke a timeless gaze, contrasting sharply with their vibrant counterparts in bright spring greens and yellows, which catapult the viewer into the immediacy of the present—into spring itself.
